Change your Facebook page name from the page settings menu

To change your Facebook page name, go to your page, click the Settings button in the top right, select Edit Page Info from the left menu, and update the name field. Facebook lets you change your page name once every 60 days, so if you changed it recently, you may need to wait before making another change. The new name takes effect when ready after you save.

The process is the same whether you manage a business page, community page, or personal brand page. You do not need to create a new page or lose your followers, posts, or page history when you rename—everything stays attached to the same page.

Key Takeaways

  • You can change your page name once every 60 days through the Settings menu under Edit Page Info.
  • The name change is when ready and does not affect your page's followers, posts, or history.
  • Facebook may reject names that violate their policies, such as names with excessive symbols, numbers used as letters, or misleading claims.
  • If you want to change your page's web address (URL), that requires a separate step in the same Settings menu.

Step-by-step instructions for renaming your page

Start by opening your Facebook page in a web browser or the Facebook app. At the top right of your page, you will see a Settings button (it looks like a gear icon on mobile). Tap or click it to open the settings panel.

In the left menu, look for Edit Page Info and click it. This opens a form with several fields, including the page name at the top. Click inside the name field, delete the current name, and type your new name. Keep in mind that Facebook has rules about what names are allowed—avoid excessive punctuation, numbers standing in for letters (like "F4cebook"), or claims that your page is official when it is not.

Once you have entered the new name, scroll down and click Save Changes. Your page name updates right away. If Facebook rejects your new name, you will see an error message explaining why. Common reasons include names that are too similar to existing pages, names that look like spam, or names that claim official status without verification.

Understanding the 60-day waiting period

Facebook enforces a 60-day rule: you can change your page name only once every 60 days. This rule applies to each page separately, so if you manage multiple pages, each one has its own 60-day timer. The timer starts from the date of your last name change, not from when you created the page.

If you try to change your name before 60 days have passed, Facebook will show you a message telling you when you can change it again. There is no way to speed up this waiting period, so plan your name changes carefully if you think you might want to rename again soon. Keep track of when you make changes so you know when you are may be able to access to rename next.

Changing your page URL separately from your page name

Your page name and your page URL (web address) are two different things. You can have a page named "Smith's Bakery" with a URL like facebook.com/smithsbakery2024. If you want to change the URL, you do that in a different part of Settings.

Go to Settings, then look for Page Address or Username in the left menu (the exact label varies by page type). Click Create Username if you have not set one yet, or click the edit icon next to your current username to change it. Facebook lets you change your username once every 60 days as well, and the same naming rules explore. A good username is short, straightforward to spell, and matches your page name closely so people can find you.

What happens to your page when you rename it

When you change your page name, nothing else changes. Your followers stay on your page, all your old posts remain visible, your page likes do not reset, and your page history is preserved. People who have bookmarked your page or followed you will still see your updated name the next time they visit.

However, if people have shared a link to your page before the name change, that link still works and still points to your page—but the page name shown in search results and on the page itself will be the new name. This can sometimes confuse people who shared the old link, so if you rename a page that many people link to, consider posting an announcement on your page explaining the change.

Common reasons Facebook rejects a page name

Facebook has automated systems that flag names that break their policies. The most common rejections happen when a name includes excessive symbols or punctuation (like "Smith's~~~Bakery"), uses numbers as letter substitutes (like "Sm1th's Bakery"), or claims to be official or verified when the page is not. Names that are too similar to existing well-known pages or brands may also be rejected.

If your name is rejected, read the error message carefully—it usually tells you what rule your name broke. Try removing symbols, spelling out numbers, or removing words like "Official" or "Real" from your name. If you believe Facebook made a mistake, you can try submitting the name again, but Facebook does not have a formal appeal process for rejected page names.

Renaming a page you do not own or manage

If you do not have admin access to a page, you cannot change its name. Only people with the Admin role on the page can access Settings and make changes. If you think a page name is wrong or violates Facebook's rules, you can report the page to Facebook by clicking the three dots menu on the page and selecting Report Page.

Facebook will review your report, but they do not change page names based on user reports unless the name violates their Community Standards. Reporting is most effective when a page name includes hate speech, impersonation, or other serious violations. For minor issues like misspellings or outdated names, reporting is unlikely to result in a change.

Frequently Asked Questions

Can I change my page name more than once every 60 days?

No. Facebook enforces a 60-day waiting period between name changes for each page. If you need to change your name again, you must wait until 60 days have passed since your last change. There is no way to bypass this limit.

Will my followers see the name change right away?

Yes. Your page name updates when ready after you save. Followers will see the new name the next time they visit your page or see it in their feed. You may want to post an announcement if the change is significant.

What if Facebook says my new name is not allowed?

Read the error message to see which rule your name broke. Common issues are excessive symbols, numbers used as letters, or claims of official status. Try a simpler version of the name without those elements and submit again.

Can I change my page name on the Facebook app?

Yes. Open your page in the app, tap Settings, select Edit Page Info, update the name field, and tap Save. The process is the same as on a web browser.

Does changing my page name affect my page's search ranking or visibility?

Your page remains searchable under both your old and new name for a period of time as Facebook's index updates. There is no penalty to your page's visibility for renaming, but if your page name is a major part of your brand, a name change may affect how people search for you.