Change Your Facebook Page Address in Three Steps

You can change your Facebook page address (also called a username or vanity URL) directly from your page settings. The address is the part that appears after facebook.com/ in your page link — for example, facebook.com/yourpagename. Facebook lets you change this once every 30 days, and the process takes about two minutes.

To change it, go to your page, click Settings in the top menu, select Edit Page Info on the left sidebar, find the Username field, and type your new address. Facebook will check if that name is available. If it is, click Save and your new address goes live when ready. If it is taken, you will see a message and need to choose a different name.

Key Takeaways

  • You can only change your page address once every 30 days, so choose a name you plan to keep.
  • Your page address must be at least five characters long and can include letters, numbers, periods, and underscores.
  • Old links to your page will stop working after you change the address, so update any links on your website or other profiles.
  • Your page ID (a long number) never changes, even if you change your address multiple times.

What You Need Before You Start

You must be an admin or editor of the page to change its address. If you manage the page but do not have admin rights, ask the page owner to give you those permissions first. You also need to know what new address you want to use — Facebook will not suggest names for you.

Check whether the name you want is available before you go into settings. You can do this by typing facebook.com/yourdesiredname into your browser. If you see a page or profile with that name, it is taken and you cannot use it. Facebook reserves certain words too (like "facebook", "help", "pages"), so some names will be blocked even if no one is using them.

Step-by-Step: Changing Your Page Address

Step 1: Open your page settings. Go to your Facebook page and look at the top menu. Click the three dots (more options) or click Settings. On mobile, tap the three horizontal lines at the bottom right, then Settings.

Step 2: Find the Username field. In Settings, click Edit Page Info on the left sidebar (or scroll down on mobile). Look for the Username field — it shows your current page address. Click in that field to edit it.

Step 3: Type your new address and save. Delete your old name and type the new one. Do not include facebook.com/ — just type the name itself. Click outside the field or press Enter. Facebook checks availability in real time. If the name is available, you will see a green checkmark. Click Save Changes at the bottom of the page.

Your new address is active when ready. Anyone who visits your old address will see an error, so if you have shared your page link anywhere, update those links now.

Rules for Your New Page Address

Facebook has specific rules about what characters and lengths are allowed. Your address must be at least five characters long. You can use letters (a–z), numbers (0–9), periods (.), and underscores (_). You cannot use spaces, hyphens, or special characters like @, #, or &.

Your address is case-insensitive, meaning Facebook treats "MyBusiness" and "mybusiness" as the same thing. You cannot change the capitalization of your current address and have it count as a new address — Facebook will see it as the same name.

If you change your page address and then want to change it back to your old name within 30 days, you cannot do that. You must wait 30 days after your last change before you can use that old name again. This rule prevents people from rapidly cycling through addresses.

What Happens to Your Old Links

When you change your page address, your old Facebook page link stops working. If you shared facebook.com/oldname anywhere — on your website, in emails, on other social media — those links will no longer take people to your page. Instead, visitors will see an error or be redirected to your page ID link, which is a long number and not user-friendly.

Update any links you control before or when ready after changing your address. If your page address is listed on your business website, your Google Business profile, or your email signature, change those too. For links you cannot control (like old social media posts or third-party directories), there is no way to redirect them, so they will straightforward stop working.

Common Mistakes to Avoid

Do not include facebook.com/ in the Username field. Type only the name itself. If you type the full URL, Facebook will reject it or create a malformed address.

Do not assume your old address will redirect. It will not. If you change your page name and then realize you made a mistake, you cannot change it back for 30 days. Choose carefully the first time.

Do not forget that you can only change your address once every 30 days. If you change it today and then change your mind tomorrow, you are stuck with the new name for a month. There is no undo button — you have to wait out the 30-day window.

Do not use special characters or spaces. If you try to type a hyphen, @, or space, Facebook will reject it silently or remove it. Stick to letters, numbers, periods, and underscores only.

If Your Desired Address Is Taken

If the name you want is already in use, you have a few options. You can try a variation — add a number, a period, or an underscore. For example, if "mybusiness" is taken, try "mybusiness1", "my.business", or "my_business".

You can also wait to see if the person or page using that name abandons it. Facebook does not recycle inactive addresses, so if someone created a page with that name and never used it, the name stays reserved to them. There is no way to request that Facebook release a name.

If a business or person is using your trademarked name without rights to it, you can report it to Facebook through their intellectual property form. Facebook may investigate, but they do not may provide they will take action or release the name to you.

Frequently Asked Questions

Will changing my page address affect my followers or page statistics?

No. Your followers stay on your page, and all your posts, photos, and statistics remain exactly the same. Only the web address changes. Your page ID (the number behind the scenes) never changes, so Facebook's systems know it is the same page.

Can I change my page address more than once every 30 days?

No. Facebook enforces a 30-day waiting period between changes. If you change your address today, you cannot change it again until 30 days from now. This applies even if you want to change it back to your old name.

What is the difference between a page address and a page ID?

Your page address is the name you choose (like facebook.com/mybusiness). Your page ID is a long number that Facebook assigns and never changes. You can find your page ID by going to your page, right-clicking the URL, and looking at the numbers in the link. The ID stays the same even if you change your address multiple times.

Do I need to change my address on Instagram or other platforms if I change my Facebook page address?

No. Your Instagram handle, TikTok username, and other social media accounts are separate from your Facebook page address. Changing one does not change the others. However, if you want your usernames to match across platforms for branding, you would need to change them separately on each platform.

Can I use a page address that someone else used before?

No. Once a page address is created, Facebook reserves it permanently — even if the page is deleted or the person stops using it. You cannot recycle old addresses. You can only use addresses that have never been claimed.