Change Your Instagram Display Name in Three Steps
You can change the name that appears on your Instagram profile—called your display name—directly from the app or website in under a minute. This is different from your username (the handle with the @ symbol), which has stricter rules. Your display name is what friends see at the top of your profile, and Instagram lets you change it as often as you want with no waiting period.
The process is the same whether you use Instagram on your phone or computer. Open Instagram, go to your profile, tap or click "Edit Profile," find the "Name" field, type your new name, and save. You can use spaces, capital letters, numbers, and most punctuation marks in your display name—Instagram is flexible here.
Key Takeaways
- Your display name (what shows on your profile) is separate from your username (@handle) and can be changed when ready and repeatedly.
- Display names can include spaces, capitals, numbers, and punctuation, but usernames follow stricter rules and can only be changed once every 14 days.
- Changes take effect when ready across all devices and are visible to everyone who visits your profile.
- If you want to change your username instead, you will need to wait 14 days between changes and can only use letters, numbers, periods, and underscores.
Step-by-Step: Changing Your Display Name on Mobile
Open the Instagram app and tap your profile icon in the bottom right corner. You will land on your profile page. Tap the "Edit Profile" button near the top—it appears below your profile photo and username.
In the edit screen, the first field is labeled "Name." Tap it and clear the current text. Type your new display name. You can use up to 30 characters, including spaces and punctuation. When you are done typing, scroll down and tap the "Done" button in the top right corner (on iPhone) or the checkmark (on Android). Your new name appears on your profile when ready.
Step-by-Step: Changing Your Display Name on Desktop
Go to Instagram.com and log in if you are not already signed in. Click your profile icon in the top right corner and select "Profile" from the menu. Click the "Edit Profile" button.
The "Name" field is at the top of the form. Click in it, delete the current text, and type your new display name. Scroll down and click the "Submit" button. The change takes effect when ready, and anyone viewing your profile will see the new name within seconds.
What You Can and Cannot Use in a Display Name
Instagram allows spaces, capital letters, numbers, periods, hyphens, and most punctuation in your display name. You can write "Sarah-Jane Smith" or "Dr. Marcus Chen" or "Team 2024" without any problem. There is no character limit beyond the 30-character maximum, so you have room to be creative.
The only restrictions are that you cannot use certain symbols (like @ or #) and you cannot impersonate a real person or organization in a way that could deceive others. Instagram does not enforce this strictly for display names the way it does for usernames, but using someone else's real name to trick people into thinking you are them can get your account flagged.
The Difference Between Display Name and Username
Your display name is what appears at the top of your profile in large text. It is purely for show and has almost no restrictions. You can change it whenever you want, and Instagram does not care if you change it back and forth daily.
Your username (the @handle) is what people use to find you, tag you, and send you direct messages. Usernames can only contain letters, numbers, periods, and underscores—no spaces or special characters. You can only change your username once every 14 days, and if someone else takes the username you want, you cannot have it back. If you are thinking about changing your username instead of your display name, understand that it affects how people search for you and mention you.
What Happens When You Change Your Display Name
The change is when ready and visible to everyone. Your followers will see the new name the next time they visit your profile or see you in their feed. If you have a verified badge (the blue checkmark), it stays with your account regardless of what name you use. Your follower count, posts, and all other profile information remain exactly the same.
If you change your display name back to something you used before, Instagram treats it as a brand new name—there is no history or memory of the old one. This means you can reuse old names without any problem. Your posts, comments, and messages are not affected by changing your display name; they still show your username, not your display name.
Common Mistakes to Avoid
The most common mistake is confusing your display name with your username. If you are trying to change the @handle that people use to find you, you are in the wrong place—that requires going to "Edit Profile" and looking for the "Username" field instead, and you will have to wait 14 days between changes. If you just want to change what shows on your profile, the display name field is correct.
Another mistake is assuming that changing your display name will change your username. It will not. If your username is @sarahsmith and you change your display name to "Sarah Jane," your username stays @sarahsmith. People still tag you with @sarahsmith, and your profile URL does not change.
Frequently Asked Questions
Can I change my display name back to what it was before?
Yes. You can change your display name to anything you want, as many times as you want, with no waiting period. If you want to use an old name again, just type it in and save. Instagram does not track or limit reusing old names.
Will changing my display name affect my followers or posts?
No. Your follower count, posts, likes, and comments all stay the same. Only the name displayed at the top of your profile changes. Your username (@handle) does not change unless you change it separately.
What if I want to change my username instead of my display name?
Go to "Edit Profile," find the "Username" field (not the "Name" field), and type a new username. You can only change it once every 14 days, and usernames can only use letters, numbers, periods, and underscores. If someone else has taken the username you want, you cannot use it.
Can I use special characters like @ or # in my display name?
No. Instagram blocks @ and # symbols in display names. You can use spaces, capitals, numbers, periods, hyphens, and most other punctuation, but not those two. If you try to save a name with @ or #, Instagram will show an error and ask you to remove them.
How long does it take for my new display name to show up?
It appears when ready on your profile and in your followers' feeds. Anyone viewing your profile within seconds will see the new name. There is no delay or waiting period.