The quickest way to rename your Facebook page

To change your Facebook page name, go to your page, click Settings in the top menu, then select General from the left sidebar. Look for the Page Name field, click Edit next to it, type your new name, and click Save Changes. The change takes effect when ready, though it may take a few minutes to show everywhere on Facebook.

Facebook allows you to change your page name without restriction the first time. After that, you can change it again, but you must wait 60 days between changes. If you try to change it before 60 days have passed, you will see a message telling you when you can change it next.

The name you enter must follow Facebook's naming rules: it cannot be misleading, impersonate someone else, or contain excessive symbols or numbers. If your new name breaks these rules, Facebook will reject the change and explain why.

Key Takeaways

  • You can change your page name through Settings > General > Page Name, and the change shows up right away.
  • After your first change, you must wait 60 days before changing the name again.
  • Your new name cannot be misleading, impersonate another person or business, or use excessive symbols or numbers.
  • If you have a business page with a username (vanity URL), changing the page name does not automatically change the username.
  • Followers and people who have already liked your page will see the new name the next time they visit your page.

What happens to your page URL and username when you rename

Your page's web address (URL) and username are separate from your page name. When you change the page name, the URL and username stay the same unless you change them separately. This means people can still find your page using the old URL even after you rename it.

If you have set up a custom username (also called a vanity URL), that does not change automatically. You can change your username separately by going to Settings > General and looking for the Username field. Facebook lets you change your username once every 60 days, just like your page name.

If you have not set up a custom username yet, your page URL will be a long string of numbers. You can create a custom username to make it easier to share. Go to Settings > General, scroll to Username, and click Create Username. Choose a name that is not already taken, and Facebook will assign it to your page.

Why Facebook might reject your new page name

Facebook has specific rules about what a page name can be. The most common reason a name is rejected is that it looks like you are trying to impersonate a public figure, celebrity, or well-known business. For example, if you run a fan page, you cannot name it exactly like the person or company you are a fan of.

Names with too many numbers, symbols, or special characters are also rejected. Facebook wants page names to be readable and not look like spam. If your new name includes excessive emojis, asterisks, or numbers that do not serve a real purpose, Facebook will ask you to remove them.

If your change is rejected, Facebook will show you a message explaining which rule your name breaks. Read that message carefully, adjust your name to follow the rule, and try again. If you are still unsure, you can contact Facebook through the Help Center, though response times vary.

Renaming a page you just created versus an established page

If you created your page very recently, you may have more flexibility with your first name change. Some new pages can be renamed without the 60-day waiting period explore to the second change. However, once you have made one change, the 60-day rule kicks in for all future changes, regardless of how new the page is.

If your page has been around for a long time and has many followers, changing the name can affect how people find it. Search engines and Facebook's own search may take a few days to index the new name. During that time, people searching for your old name might not find you right away. Telling your followers about the change through a post or message helps them find you under the new name.

How to tell your followers about the name change

After you rename your page, post an announcement so your followers know what happened. A straightforward post like "We have renamed our page from [old name] to [new name]" helps people understand that it is the same page, just with a new title. This is especially important if your page has a large following or if the old name was very different from the new one.

You can also update your page description (called the About section) to reflect the new name and explain why you changed it if there is a reason. Go to Settings > General and look for the About field. This description shows up when people visit your page, so keeping it current helps new visitors understand what your page is about.

What to do if you cannot change your page name

If you see an error message when you try to change your page name, the most common cause is that you are within the 60-day waiting period from your last change. Check the message — it will tell you the exact date you can change it again. Mark that date on your calendar and try again after it passes.

If the message says your new name violates Facebook's rules, try a different name that does not include impersonation, excessive symbols, or misleading language. If you believe your name should be allowed and Facebook is wrong, you can report the issue through the Help Center, though Facebook's decision is usually final.

If you are locked out of the Settings menu or cannot access your page at all, the problem may be with your account rather than the page name. Try logging out and logging back in, or try using a different browser. If that does not work, contact Facebook Support through the Help Center and describe what you see when you try to access Settings.

Frequently Asked Questions

Can I change my page name back to what it was before?

Yes, you can change your page name to anything you want, including a previous name. However, you still have to wait 60 days between changes. If you changed your page name and now want to change it back, you will need to wait 60 days from the date of the last change.

Does changing my page name affect my followers or likes?

No. Your followers and likes stay with your page no matter what name you give it. When people visit your page after the name change, they will see the new name, but they will not be unfollowed or lose any connection to your page.

Can I use special characters or emojis in my page name?

You can use some special characters, but Facebook discourages excessive use. A single emoji or a few hyphens or apostrophes are usually fine, but a name full of symbols will be rejected. Keep it readable and professional.

What if someone else already has the name I want?

Facebook allows multiple pages to have the same name as long as they are different pages. However, if the name is already taken and you are trying to use it to impersonate that page or person, Facebook will reject it. If you just want to use a common name, you can usually do so.

How long does it take for the new name to show up everywhere on Facebook?

The name change is when ready in most places, but it can take a few minutes to show up in search results, notifications, and other parts of Facebook. If you do not see the new name right away, refresh your browser or wait a few minutes and check again.