You can change your Facebook page name directly in the page settings, and Facebook allows most changes without waiting periods

Facebook lets you rename a page you manage through the Settings menu. The process takes a few minutes and usually goes through when ready. However, Facebook has rules about how often you can change it and what names are allowed — and if your page is very new or has violated Facebook's naming policies before, you may hit a temporary block.

The exact steps depend on whether you're on a computer or phone, but the settings location is the same either way. You'll need admin access to the page to make any changes.

Key Takeaways

  • Go to your page's Settings, find the Page Information section, and click Edit next to the page name to change it when ready.
  • Facebook allows name changes, but you can only change it once every 60 days if your page is brand new or has had previous violations.
  • Page names must follow Facebook's naming rules — no all caps, no excessive symbols, and no impersonation of real people or organizations.
  • If your change is rejected, Facebook will tell you which rule it violated; you can appeal or try a different name.

How to change the name on a computer

Open your Facebook page and look for the Settings option, usually found in the menu at the top right of the page header. Click Settings, then select Page Information from the left sidebar. You'll see your current page name with an Edit button next to it — click that button.

A text box will appear with your current name highlighted. Delete it and type your new name, then click Save Changes. Facebook will check the name against its rules. If it passes, the change takes effect right away and appears across your page, in search results, and in your followers' feeds within a few minutes.

How to change the name on a phone or tablet

Open the Facebook app and navigate to your page by tapping the menu icon (three horizontal lines) and selecting your page name from the list. Tap the three dots or menu icon at the top of the page, then scroll down and tap Settings. Look for Page Information and tap Edit next to your page name.

Type your new name in the text field and tap Save. The change processes the same way as on a computer — Facebook checks it against its rules and applies it when ready if approved.

Facebook's rules for page names

Facebook doesn't allow page names that are entirely in capital letters, names with excessive numbers or symbols, or names that impersonate a real person or organization without clear context. For example, a page called "JOHN SMITH'S PLUMBING" might be rejected if it looks too much like a real business's official name, but "John Smith Plumbing Tips" would likely pass because it's clearly a fan or informational page.

Names can't include misleading claims like "Official" or "Verified" unless your page actually holds that status from Facebook. You also can't use names designed to trick people into thinking your page is something it isn't — for instance, a personal page pretending to be a news outlet.

When Facebook blocks a name change

If Facebook rejects your new name, you'll see a message explaining which rule it violated. Common reasons include capitalization, impersonation concerns, or symbols that look like attempts to game the system. Read the rejection message carefully — it usually points to the specific problem.

If you think the rejection was a mistake, you can appeal through the same Settings menu. Facebook will review your appeal, though this can take a few days. If you want to try when ready, straightforward choose a different name that doesn't trigger the same rule and submit it instead.

The 60-day waiting period

If your page is brand new (less than a few days old) or has had a name change rejected before, Facebook may impose a 60-day waiting period before you can change the name again. This is a safety measure to prevent spam and abuse. You'll see a message telling you when you can change it next.

If you're locked out of changing the name, the only option is to wait until the period expires. There's no way to speed this up or appeal it. Plan your page name carefully before you publish it if you know you'll want to change it soon.

What happens to your page URL when you change the name

Your page's URL (the web address people use to find you) may or may not change depending on whether you've customized it. If you've set a custom URL like facebook.com/yourplumbingbusiness, changing the page name won't affect it — the URL stays the same. This is actually helpful because people who bookmarked or shared your old URL can still find you.

If you haven't customized your URL yet, Facebook generates one based on your page name. Changing the name might change the generated URL, though Facebook tries to keep it stable. You can set a custom URL yourself in Page Information settings if you want full control over it.

Frequently Asked Questions

How long does it take for a name change to show up everywhere?

The change appears on your page when ready after you save it. It usually shows up in search results and other people's feeds within a few minutes, though it can take up to an hour to appear everywhere across Facebook's systems.

Can I change my page name back to what it was before?

Yes, you can change it back anytime, as long as you're not hitting the 60-day waiting period. Each change counts separately, so if you changed it once and want to revert, that's a second change and will follow the same rules.

What if someone else has the name I want?

Facebook allows multiple pages with the same name as long as they're different pages. You can have a page called "Photography Tips" even if another page has that name. However, if you're trying to impersonate a specific business or person, Facebook will reject it.

Do my followers get notified when I change the page name?

Your followers don't receive a notification about the name change, but they'll see the new name the next time they visit your page or see your posts in their feed. If your page is very popular, you might want to post an announcement so people know it's still you.

Can I change my page name if I don't have admin access?

No. Only people with admin or editor roles on the page can change the name. If you're not an admin, ask the page owner to add you as an admin or make the change for you.