Change your Facebook page URL in three steps

You can change your Facebook page URL (the web address people use to find your page) once per year through your page settings. The process takes about two minutes and requires you to be logged in as a page admin. Facebook calls this your page username, and it appears in the address bar as facebook.com/yourpagename.

The URL you choose must be at least five characters long, contain no spaces, and can include letters, numbers, periods, and underscores. Once you change it, your old URL stops working when ready, so tell anyone who links to your page about the change beforehand.

Key Takeaways

  • You can change your page URL once every 12 months from the page settings menu under "Edit Page Info."
  • Your new URL must be at least five characters long and cannot contain spaces or special characters other than periods and underscores.
  • The old URL becomes inactive as soon as you save the new one, so update any links on your website or other pages before making the change.
  • If your desired URL is already taken, Facebook will tell you when ready and you will need to choose a different one.
  • You must be logged in as a page admin to change the URL; regular followers cannot make this change.

Step 1: Open your page settings

Go to your Facebook page and look for the settings icon in the top right corner of the page header. It looks like a gear or three horizontal lines (called a hamburger menu). Click it and select Settings and privacy, then choose Settings from the dropdown.

On the left side of the screen, you will see a menu with options like "General," "Messaging," and "Notifications." Click General to expand that section. You should now see "Page name and username" listed as one of the options.

Step 2: Find and edit your username

Click on Page name and username. You will see your current page name at the top and your current username below it. The username is what appears in your page URL. Next to the username field, you will see an Edit button or a pencil icon—click it to make changes.

A text box will appear with your current username highlighted. Delete the old username and type in your new one. As you type, Facebook will check in real time whether that username is available. If it is taken, you will see a red X and a message saying the username is not available. If it is available, you will see a green checkmark.

Step 3: Save your new URL

Once you see the green checkmark next to your new username, click the Save button. Facebook will confirm the change, and your new URL becomes active when ready. Your page will now be found at facebook.com/yournewusername.

The old URL will no longer work. If you have the old URL posted anywhere—on your website, business cards, or other social media—update those links to the new one. Anyone who tries to visit the old URL will see an error or be redirected, depending on how long ago you made the change.

Rules for choosing a new page username

Facebook has specific rules about what characters and words you can use in a page URL. Your username must be at least five characters long. You can use uppercase and lowercase letters, numbers, periods (.), and underscores (_). You cannot use spaces, hyphens, or other special characters like @, #, or &.

You also cannot use usernames that are trademarked, impersonate a real person or organization, or violate Facebook's community standards. If you try to use a username that breaks these rules, Facebook will reject it and ask you to choose something else. Usernames are not case-sensitive, so "MyPage" and "mypage" are treated as the same URL.

What happens to your old URL

When you change your page URL, the old one stops working right away. If someone tries to visit your old page address, they will either see an error message or be taken to a generic Facebook page. Facebook does not redirect old URLs to new ones, so any links pointing to the old address will break.

Before you change your URL, search your website, email signatures, and social media profiles for the old link and update them. If your page is listed in business directories or Google, those listings may take time to update on their own. You can manually update your Facebook page information in Google Business Profile if you have one set up.

The 12-month waiting period

Facebook allows you to change your page URL only once every 12 months. This means if you change your URL today, you cannot change it again for a full year. Plan your new URL carefully before you save it, because you will be stuck with it for at least a year.

If you made a mistake or want to change it sooner, you will have to wait until the 12-month period is up. The timer starts from the date you made the change, not from the beginning of the calendar year. If you changed your URL on March 15, you cannot change it again until March 15 of the following year.

Frequently Asked Questions

What if the username I want is already taken?

Facebook will show you a red X and tell you the username is unavailable as soon as you type it. You will need to choose a different username. Try adding numbers, underscores, or abbreviations to make it unique. For example, if "mybusiness" is taken, try "mybusiness2024" or "my_business."

Can I change my page URL more than once a year?

No. Facebook enforces a strict 12-month waiting period between URL changes. Once you change your URL, you must wait a full year before you can change it again. The timer starts from the date you made the change.

Will my followers lose access to my page if I change the URL?

No. Your followers will still be able to find your page through their "Likes" or "Follows" list, and they can still message you or see your posts. The old URL will not work, but the page itself remains the same. However, any external links to your old URL will break.

Can I use special characters like hyphens or @ symbols in my page URL?

No. Facebook only allows letters, numbers, periods (.), and underscores (_) in page usernames. Hyphens, spaces, and symbols like @, #, and & are not permitted. If you try to use them, Facebook will reject the username.

Do I need to be a page admin to change the URL?

Yes. Only people with admin access to the page can change the URL. Regular followers, editors, or moderators cannot make this change. If you are not an admin, ask someone who is to make the change for you.