The quickest way to rename your Facebook page

To change your Facebook page name, go to your page, click Settings in the top menu, select General from the left sidebar, and click Edit next to your page name. Type the new name and click Save Changes. The change takes effect when ready, though it may take a few minutes to appear everywhere on Facebook.

You can change your page name as often as you want, but Facebook limits how many times you can change it within a short period if the page is brand new. If you get a message saying you have to wait, try again in a few days. There is no cost to rename a page.

Key Takeaways

  • Page names change when ready in most places, though it may take a few minutes for the change to show up in search results and on other people's feeds.
  • You must have admin access to the page to change its name — regular editors and moderators cannot do this.
  • Facebook may ask you to wait a few days between name changes if your page is very new, but established pages have no waiting period.
  • The URL of your page (the part after facebook.com/) does not change when you rename the page, so old links still work.

Step-by-step instructions for desktop

Open your Facebook page and look at the top of the page. Click the Settings button — it looks like a gear icon or appears as text in the menu bar. A dropdown menu or new page will open.

On the left side, click General. Scroll down until you see the line that says Page Name. Click the Edit

Click Save Changes at the bottom of the box. Facebook will confirm the change. Your page name updates right away, though it may take a few minutes to show up in search results and in other people's notifications.

How to change your page name on mobile

Open the Facebook app and go to your page by tapping the menu icon (three horizontal lines) and selecting your page from the list. Tap the three dots in the top right corner of your page cover photo.

Tap Settings. Scroll down and tap General. Find Page Name and tap Edit. Type your new name and tap Save. The change takes effect when ready on your phone and across all devices.

What happens to your page URL and old links

Your page's web address — the URL that appears in the browser bar — does not change when you rename the page. If your page URL is facebook.com/myrestaurant, it stays that way even if you change the page name to "My Restaurant Rebranded." This means all old links to your page continue to work.

People who have bookmarked your page or shared links to it will still be able to find you. Search results may take a few days to update with the new name, but the page itself is accessible when ready through the old URL.

Restrictions and waiting periods

Facebook does not limit how many times you can change your page name if your page has been around for a while. However, if your page is brand new — usually less than a few days old — Facebook may require you to wait between name changes. If you see a message saying you have to wait, check back in a few days and try again.

You must be an admin of the page to change its name. Editors, moderators, and other roles cannot make this change. If you are not an admin and need to rename the page, ask the page owner to add you as an admin first.

Why your page name change might not be showing up

If you changed your page name but it is still showing the old name in some places, wait 15 to 30 minutes and refresh your browser. Facebook updates different parts of its system at different speeds, so the name may appear on your page before it shows up in search results or in other people's feeds.

If the old name is still showing after an hour, try logging out and logging back in. Clear your browser cache if you are on desktop — this forces your browser to reload the page instead of showing a saved version. If the problem continues, the change may not have saved. Go back to Settings and check that your new name is actually there.

Frequently Asked Questions

Can I change my page name back to what it was before?

Yes. You can change your page name as many times as you want (with the exception of brand new pages that may have a waiting period). There is no limit on reverting to a previous name or changing it again.

Does changing my page name affect my followers or messages?

No. Your followers stay on the page, and all your messages and comments remain exactly as they were. Only the name displayed at the top of the page changes. People who follow you will see the new name the next time they visit your page.

What if Facebook says I cannot change my page name?

If you get an error message, the most common reason is that your page is brand new and Facebook is requiring a waiting period. Try again in a few days. If the problem continues, make sure you are logged in as an admin and not as a regular user or editor.

Can I use special characters or emojis in my page name?

Facebook allows most letters, numbers, and spaces in page names. Special characters like &, @, and # may work, but emojis typically do not. If you try to use a character and Facebook rejects it, remove that character and try again with a simpler name.

How long does it take for the new name to show up everywhere?

The change is when ready on your page itself. Search results, other people's feeds, and notifications may take 15 minutes to a few hours to update. If the old name is still showing after a full day, refresh your browser or clear your cache.