The quickest way to rename your Facebook page

To change your Facebook page name, go to your page, click Settings in the top menu, select General from the left sidebar, and click Edit next to "Page Name". Type the new name and click Save Changes. The change takes effect when ready, though it may take a few minutes to appear everywhere on Facebook.

Facebook allows you to change your page name once every 60 days. If you changed it recently and want to change it again, you will see a message telling you when you can make the next change. There is no cost to rename a page, and you do not need to create a new page.

Key Takeaways

  • Page name changes happen in Settings under the General tab, and take effect when ready across your page.
  • You can change your page name once every 60 days, and Facebook will tell you the exact date you can change it again.
  • The new name appears on your page URL and in search results, but old links to your page will still work.
  • If your page is verified with a badge, changing the name does not remove the verification.

Step-by-step instructions for renaming your page

Open your Facebook page and look at the top menu bar. You will see buttons for Home, About, Reviews, and Settings. Click Settings on the far right.

On the left side of the Settings page, you will see a menu with options like General, Messaging, and Templates. Click General. Scroll down until you see the line that says "Page Name" with your current name listed next to it. Click the Edit button (it looks like a pencil icon) to the right of your page name.

A text box will appear with your current page name highlighted. Delete the old name and type the new one. Click Save Changes at the bottom of the box. Facebook will confirm the change, and your new page name will appear on your page within minutes.

What happens to your page URL and old links

When you change your page name, your page URL may change if you have a custom URL set up. However, Facebook automatically redirects old links to your page, so people who bookmarked or shared your old page link will still reach you. You do not need to update links on your website or in other places.

If you have a custom URL (like facebook.com/yourpagename), changing your page name does not automatically change the custom URL. You can update your custom URL separately in Settings under the General tab if you want the URL to match your new page name.

The 60-day waiting period between changes

Facebook limits page name changes to once every 60 days. This rule applies whether you are changing the name for the first time or the tenth time. If you try to change your page name before 60 days have passed since your last change, you will see a message showing the exact date when you can make the next change.

This waiting period exists to prevent confusion among your followers and to reduce spam. If you made a mistake with your new name, you will have to wait the full 60 days before you can change it again, so double-check the spelling and wording before you save.

Renaming a verified page with a badge

If your page has a blue verification badge, changing the page name does not remove the badge. Your page stays verified after the name change. However, if your new page name is significantly different from your previous name or from the name of the person or business you represent, Facebook may review your verification status.

For example, if your page is verified under the name "Sarah's Bakery" and you change it to "The Cookie Shop", Facebook may ask you to confirm that you still represent the same business. You will receive a notification if this happens, and you can respond directly through your Settings.

Common reasons to change your page name

Businesses often rename their pages when they rebrand, merge with another company, or change their legal business name. If you are rebranding, changing your page name is one of the first steps, but you should also update your page description, profile picture, and cover photo to match your new identity.

Personal pages and community pages may be renamed if the original name no longer fits the page's purpose. For example, a page created for a temporary event might be renamed to reflect its new role as an ongoing community group. Whatever your reason, the process is the same and takes only a few minutes.

What you cannot change about your page name

You cannot use special characters, emojis, or numbers in your page name in most cases. Facebook requires page names to be text only. If you try to include symbols or numbers, Facebook will reject the change and ask you to use letters only.

You also cannot change your page name to impersonate another person or business, or to use a name that violates Facebook's Community Standards. If Facebook detects that your new name breaks these rules, the change will not save, and you will see an error message explaining why.

Frequently Asked Questions

Can I change my page name more than once every 60 days?

No. Facebook enforces a 60-day waiting period between name changes for all pages. If you need to change your name again, you will have to wait until the 60 days have passed. The exact date you can make the next change appears in your Settings.

Will my followers be notified when I change my page name?

Facebook does not send a notification to your followers when you change your page name. However, the change appears on your page when ready, so followers who visit your page will see the new name. You may want to post an announcement if the name change is significant.

What if Facebook says my new page name violates their rules?

If Facebook rejects your page name, it means the name breaks their Community Standards or impersonates another person or business. Try a different name that clearly represents your page's purpose without using symbols, numbers, or names that could confuse people about who runs the page.

Can I change my page name back to what it was before?

Yes, but you have to wait 60 days after your last name change. If you changed your page name and want to revert to the old name, you can do so once the 60-day period ends. The process is the same as any other name change.

Does changing my page name affect my page's followers or engagement?

No. Your follower count, posts, photos, and all other page content stay exactly the same when you change the name. The change is cosmetic only and does not affect your page's history or performance.