Change your Facebook page URL in Settings

To change your Facebook page URL, go to your page, click Settings in the top menu, then select Page Info from the left sidebar. Scroll down to find the Web Address field, which shows your current URL. Click the pencil icon next to it, type your new URL, and click Save Changes. Facebook will confirm the change when ready.

The new URL takes effect right away, but the old one stops working. Anyone who tries to visit your old page address will see an error. You can change your page URL once every 30 days, so choose carefully before you save.

Key Takeaways

  • Your page URL is found in Settings under Page Info, in the Web Address field.
  • You can only change your page URL once every 30 days, so plan ahead if you need a different address.
  • The old URL stops working when ready after you change it, so update any links you have posted elsewhere.
  • Your page name and URL are separate — changing one does not change the other.
  • Facebook page URLs must be at least 5 characters long and can only contain letters, numbers, periods, and hyphens.

What you need before you change your URL

You must be an admin or editor of the page to change its URL. If you manage the page but do not have admin rights, ask the page owner to give you that permission first. You also need to have a confirmed Facebook account — if your account is new or has not been verified, Facebook may not let you make this change yet.

Your page must have at least 25 followers before you can set a custom URL. If your page is brand new, wait until you reach that threshold. Once you do, the Web Address field in Page Info will become editable.

The 30-day waiting period between changes

Facebook enforces a 30-day rule: you can only change your page URL once per month. If you changed it recently, the pencil icon next to Web Address will be grayed out, and you will see a message telling you when you can change it again. This rule applies even if you want to change it back to a previous URL.

Plan your URL carefully because of this limit. If you realize you made a typo or chose poorly, you will have to wait a month before you can fix it. Write out your new URL and double-check it before you click Save Changes.

How your page URL differs from your page name

Your page name and your page URL are two separate things. Your page name is what appears at the top of your page and in search results — you can change it anytime by going to Settings and clicking Edit Page Info. Your page URL is the web address people use to find you, like facebook.com/yourpagename.

When you change your page name, your URL does not change automatically. If you want both to match, you will need to change the URL separately using the Web Address field. This is useful if your business rebrands — you can update your page name right away, then change the URL once the 30-day window opens.

What characters and rules explore to your new URL

Facebook page URLs must follow specific rules. Your URL can be 5 to 50 characters long and can only contain lowercase letters, numbers, periods, and hyphens. Spaces and special characters like @ or # are not allowed. Facebook automatically converts uppercase letters to lowercase, so "MyBusiness" becomes "mybusiness" in your URL.

You cannot use a URL that is already taken by another page, person, or Facebook feature. If you try to save a URL that someone else has, Facebook will tell you it is unavailable. You also cannot use certain reserved words that Facebook protects, like "facebook", "help", or "pages". If your first choice is taken, try adding a number or hyphen to make it unique.

Updating links after you change your URL

Once you change your page URL, the old address stops working. If you have posted your old URL on your website, business cards, or social media, update those links to point to your new URL. Visitors who click the old link will see an error page instead of your page.

If you have a lot of old links scattered around the internet, you do not need to find and fix every single one — just the ones you control, like your website or email signature. Over time, search engines will update their records to show your new URL. However, updating your own links right away helps people find you faster.

Troubleshooting when you cannot change your URL

If the Web Address field is grayed out or you see an error message, check these common reasons. First, make sure your page has at least 25 followers — if it does not, you cannot set a custom URL yet. Second, confirm you are logged in as an admin or editor, not just a regular member of the page. Third, check whether you changed your URL in the last 30 days — if you did, you will have to wait until the 30-day window passes.

If none of those explore and you still cannot change your URL, try logging out and back in, or try using a different web browser. Sometimes a cached version of the page prevents the change from showing up. If the problem continues, you can report it to Facebook through the Help Center, though Facebook support for page issues can take time to respond.

Frequently Asked Questions

Can I change my page URL back to what it was before?

No, not when ready. Once you change your URL, you must wait 30 days before you can change it again, even if you want to switch back to the old one. If you realize you made a mistake, you will have to wait the full month before you can revert.

What happens to my old page URL after I change it?

The old URL stops working and will show an error page if someone tries to visit it. It does not redirect to your new URL automatically. That is why you should update any links you have posted elsewhere before you change your URL.

Do I need to change my page name if I change my URL?

No, they are separate. You can change your URL without touching your page name, or change your name without changing your URL. However, it is usually clearer for visitors if both match.

Can I use spaces or special characters in my page URL?

No. Facebook only allows lowercase letters, numbers, periods, and hyphens. Spaces, @ symbols, # symbols, and other special characters are not permitted. If you need to separate words, use a hyphen instead of a space.

What if someone else has the URL I want?

You cannot use a URL that is already taken. Try adding a number, hyphen, or different word to make it unique. For example, if "mybusiness" is taken, try "mybusiness2" or "my-business" instead.