The quickest way to rename your Facebook business page

Go to your Facebook business page, click the page name at the top, then select Edit Page Info from the dropdown menu. In the Page Name field, type your new name and click Save Changes. The rename takes effect when ready, though it may take a few minutes to show across all Facebook surfaces like search results and your followers' feeds.

If you do not see an Edit Page Info option, you may not have admin access to the page. Only page admins can change the page name. If you are the page owner but cannot find the option, try accessing the page from a desktop browser rather than mobile — the mobile app sometimes hides this menu.

Facebook limits how often you can change your page name. After you rename a page, you must wait 60 days before changing it again. This cooldown applies even if you change it back to the original name, so plan your rename carefully.

Key Takeaways

  • Page admins can rename a business page by clicking the page name, selecting Edit Page Info, and saving the new name in the Page Name field.
  • The name change appears when ready on your page but may take a few minutes to update in search results and followers' feeds.
  • You must wait 60 days between name changes, so the cooldown applies even if you want to revert to a previous name.
  • If you cannot find the Edit Page Info option, check that you have admin access and try using a desktop browser instead of the mobile app.

What happens to your page URL and followers when you rename

Your page URL (the web address) does not change when you rename the page. If your page URL is facebook.com/mycompanyname, it stays that way even after you change the display name. This means your followers can still find you at the same link, and any posts or messages you have shared remain attached to the page.

All your followers stay on the page after a rename. They do not have to re-follow you or re-join anything. However, they will see a notification that the page name has changed, which can draw attention if you are making a major rebrand.

If you want to change your page URL as well as your display name, you can do that separately through Page Settings > Page Info > Username. Facebook allows you to change your username once every 60 days as well, and the same cooldown applies — you cannot change both the display name and the username on the same day.

Reasons Facebook might prevent you from renaming

Facebook blocks certain names to prevent impersonation and spam. You cannot use a name that is already taken by another page, even if that page is inactive. You also cannot use names that mimic Facebook itself, government bodies, or well-known public figures without verification.

If your page is brand new (less than a few days old), Facebook may restrict renaming until the page has been active for a short period. This is a spam-prevention measure. If you created the page minutes ago and cannot rename it yet, wait a day and try again.

Pages that have been reported for violating Facebook's Community Standards may have restrictions placed on them, including the ability to rename. If you see an error message when you try to rename, check your page's Alerts section (in Page Settings) to see if there are any active violations or warnings.

Renaming a page that has a custom URL

If you have claimed a custom username for your page (like facebook.com/yourcompanyname instead of facebook.com/pages/yourcompanyname/123456789), you can still change the display name without losing the custom URL. The display name and the username are separate things.

To claim a custom username if you have not already, go to Page Settings > Page Info > Username. You can only claim a username once, and you can change it once every 60 days after that. Many businesses claim their username early to protect their brand name, even if they plan to rename the display name later.

Renaming a page after a business merger or rebrand

If your business has changed names, merged with another company, or rebranded, you may need to rename your page to match. The process is the same — click Edit Page Info and change the name — but you should plan for how your audience will react.

Consider posting an announcement before or after the rename to explain the change. Many followers may not notice the name change in their feed, so a direct post can help them understand that it is the same page under a new name. This is especially important if you are dropping a well-known brand name.

If you are merging two separate Facebook pages into one, Facebook does not have a built-in merge tool. You will need to keep the page you want to keep, update its name if needed, and then direct followers of the old page to the new one through a pinned post or page description.

Troubleshooting: Why you cannot see the Edit Page Info option

The most common reason is that you do not have admin access to the page. If someone else created the page and did not make you an admin, you will only see a Follow button, not editing options. Ask the page owner to go to Settings > Roles and add you as an admin or editor.

If you are the page owner but still cannot find Edit Page Info, try switching to a desktop browser. The Facebook mobile app hides some settings that are available on the desktop version. Alternatively, try accessing the page through the Facebook Pages Manager app, which is designed for page management and often shows options the main app does not.

If you have admin access and are using a desktop browser but still see no option to edit, your page may have restrictions due to a violation or report. Check Page Settings > Alerts to see if Facebook has flagged your page for any reason. If there is an active alert, you may need to resolve it before you can make changes.

Frequently Asked Questions

Can I change my Facebook business page name more than once?

Yes, but you must wait 60 days between changes. This cooldown applies whether you are changing to a completely new name or reverting to a previous name. Plan your rename carefully since you cannot undo it quickly.

Will my followers be notified when I change my page name?

Facebook sends a notification to followers that the page name has changed, but it is not a prominent alert. Many followers may not notice. Posting an announcement on your page is a better way to make sure people understand the change.

Does changing my page name affect my Facebook ads or promotions?

No. Any active ads or promotions linked to your page will continue to run under the new name. Your ad account and billing remain unchanged. However, ads that display your page name in the creative will show the new name going forward.

Can I change my page name if my page is suspended or restricted?

Not usually. If your page has an active violation or restriction, Facebook typically blocks editing functions including renaming. You will need to resolve the violation first by reviewing the alert in your Page Settings and taking the required action.

What if the name I want is already taken by another page?

You cannot use a name that another page already has. If the page using that name is inactive or abandoned, you cannot claim it. Your only option is to choose a different name or wait to see if that page is deleted (which can take months or years).