How to change your Facebook page name

You can change your Facebook page name directly from your page settings. The process takes about two minutes and doesn't require you to delete or recreate the page. Facebook lets you change your page name up to five times in a rolling 60-day period, so you have some flexibility if you need to adjust it again later.

The steps are the same whether you're using a computer or the Facebook app on your phone. You'll need to be logged in as an admin or editor of the page — if you're just a member, you won't see the option to edit the page name.

Key Takeaways

  • Go to your page, click Settings, then scroll to "Page Info" and click "Edit" next to the page name to change it.
  • Facebook allows you to change your page name up to five times within any 60-day window.
  • Your page URL may not change automatically if you've customized it — you may need to update that separately in Settings under "Page Address".
  • If your page name change is rejected, Facebook usually tells you why — often because the name violates their naming rules or looks too similar to another page.
  • Changes take effect when ready, but it can take a few hours for the new name to show up everywhere on Facebook.

Step-by-step: changing your page name on a computer

Open your Facebook page and look for the Settings button. On most pages, this appears as a gear icon or a menu button near the top right of your page header. Click it and select "Settings and privacy," then click "Settings."

In the left sidebar, scroll down and click "Page Info." You'll see your current page name listed at the top. Click the "Edit" button next to it. A text box will appear with your current name highlighted. Delete the old name and type in the new one.

Click "Save Changes" when you're done. Facebook will process the change and show you a confirmation message. Your new page name should appear on your page within a few hours, though it may take longer to update everywhere on Facebook.

Changing your page name on the Facebook app

Open the Facebook app and go to your page. Tap the menu icon (three horizontal lines) at the bottom right of your screen, then tap "Pages." Select your page from the list.

Tap the menu icon again (three dots or lines) at the top right of your page header. Scroll down and tap "Settings." Tap "Page Info," then tap "Edit" next to your page name. Type your new name and tap "Save."

What happens to your page URL when you change the name

Your page's URL — the web address people use to find you — may or may not change when you rename your page. If you've set up a custom URL (sometimes called a vanity URL), that stays the same unless you manually change it. If you haven't customized your URL, Facebook may update it automatically to match your new page name, but this isn't may provide.

To check or change your page URL, go to Settings, then scroll to "Page Address" or "Page URL." You can edit this field directly if you want your URL to match your new page name. Keep in mind that you can only change your custom URL once every 60 days.

Why Facebook might reject your page name change

Facebook has naming rules designed to prevent spam and impersonation. Your page name will be rejected if it contains excessive symbols, numbers, or characters that don't look like a real name or business name. Names that look like they're trying to impersonate a public figure or well-known brand are also rejected.

If your change is rejected, Facebook shows you a message explaining why. Common reasons include using all capital letters, adding too many special characters, or choosing a name that's too similar to another page. Read the rejection message carefully — it usually tells you exactly what rule your name broke so you can fix it.

The 60-day limit and what it means

Facebook limits you to five page name changes in any 60-day rolling period. This means if you change your page name on January 1st, you can change it four more times before February 1st. Once February 1st arrives, that first change drops off the count, and you have another change available.

This limit exists to prevent people from constantly switching page names to evade enforcement or confuse followers. If you hit the limit, you'll see a message telling you when you can change your name again. You don't need to wait a full 60 days — just until one of your previous changes falls outside that 60-day window.

Updating your page name across other platforms

Changing your Facebook page name doesn't automatically update your name on Instagram, your website, or other platforms where you mention your Facebook page. If you use the same name across multiple places, you'll need to update those separately.

If you have a business website that links to your Facebook page, update that link to match your new page name. If you use your Facebook page name in email signatures, social media bios, or printed materials, those will need updating too. Taking time to update these places prevents confusion and makes sure people can find you consistently.

Frequently Asked Questions

Can I change my page name back to what it was before?

Yes, as long as you haven't used that name five times in the last 60 days. Changing your page name back counts as one of your five allowed changes, so you'll use up one of your slots. If you think you might want to switch back, consider whether the change is worth one of your limited changes.

Will my followers see the name change notification?

Your followers will see that your page name has changed, but Facebook doesn't send them a specific notification about it. The change shows up in their feed and on your page, but it's not as prominent as a post or message would be.

What if I want to change my page name but keep the same URL?

You can do this by customizing your page URL before you change the name. Go to Settings, find "Page Address," and set a custom URL that you want to keep. Then change your page name separately. Your custom URL will stay the same even if your page name changes.

Does changing my page name affect my page's search ranking or visibility?

Changing your page name shouldn't hurt your visibility on Facebook itself, but if you also change your custom URL, people searching for your old URL won't find you. Keeping your custom URL the same helps people who bookmarked or shared your old page link still reach you.

Can I use special characters or emojis in my page name?

Facebook allows some special characters, but not all. Emojis are generally not allowed in page names. Stick to letters, numbers, spaces, and common punctuation like hyphens or apostrophes. If you try to use characters Facebook doesn't allow, the change will be rejected with an explanation.