The quickest way to change your page name

To change your Facebook page name, go to your page, click Settings in the top menu, then select General from the left sidebar. Look for the Page Name field, click Edit next to it, type your new name, and click Save Changes. The change takes effect when ready, though it may take a few minutes to appear everywhere on Facebook.

You can change your page name as often as you want, with one exception: if you change it, you must wait 60 days before changing it again. This cooldown applies whether you're changing to something completely different or fixing a typo. Facebook enforces this to prevent pages from being used to impersonate others or mislead people about what the page is for.

Your page's web address (called a username or custom URL) does not change when you rename the page. If you set a custom URL like facebook.com/yourpagename, that stays the same even if you change the display name. This is helpful because any links people have shared to your page will still work.

Key Takeaways

  • Change your page name by going to Settings > General > Page Name and clicking Edit next to the current name.
  • You must wait 60 days between page name changes, so choose carefully if you're making an update.
  • Your page's web address does not change when you rename the page, so old links will still reach your page.
  • The new name appears when ready on your page but may take a few minutes to update in search results and other places across Facebook.
  • Page names must follow Facebook's rules against impersonation and misleading titles, or Facebook may require you to change it again.

Where to find the page name setting

The Settings menu is in the top right of your page. If you're on a computer, you'll see a gear icon or a menu button (three horizontal lines) in the header of your page. Click it and select Settings. On a phone, tap the three dots or lines at the bottom right of the screen, scroll down, and tap Settings.

Once you're in Settings, the left sidebar shows different sections. Click General to see basic page information. The Page Name field is usually near the top of this section. If you don't see it right away, scroll down a little—it's always in the General section, never buried elsewhere.

What happens to your page URL and links

Your page's web address stays the same when you change the display name. If your page URL is facebook.com/MyBusiness, it remains facebook.com/MyBusiness even if you rename the page to "My Business Rebranded." This means any links you've posted on other websites, any links people have shared, and any bookmarks will continue to work.

The display name—the words people see at the top of your page—is separate from the URL. You can have a long, descriptive display name and a short, straightforward URL, or vice versa. This separation is useful if you rebrand but want to keep your established web address.

The 60-day waiting period between changes

After you change your page name, Facebook locks you out of making another change for 60 days. This applies even if you made a mistake and want to fix it when ready. The timer starts the moment you save the change, not when it finishes updating across Facebook.

If you're planning a rebrand or a name change, take time to decide on the new name before you make the change. Write it down, say it out loud, check the spelling, and make sure it matches what you want your page to represent. Once you save it, you're committed to that name for two months.

Rules Facebook enforces for page names

Facebook does not allow page names that impersonate real people, businesses, or organizations without permission. You also cannot use a page name that is misleading about what the page is for—for example, naming a personal hobby page "Official City Government" when you have no connection to city government. If your page name violates these rules, Facebook may require you to change it, and you won't be able to change it again for 60 days after that.

Page names can include numbers, spaces, and special characters like hyphens and apostrophes. They can be up to 255 characters long, though shorter names are easier for people to remember and share. Avoid using all capital letters or excessive punctuation, as these can make your page look unprofessional or like spam.

Changing your page name on mobile devices

On an iPhone or Android phone, open the Facebook app and go to your page. Tap the three dots or three horizontal lines at the bottom right of the screen (the exact icon varies by phone and app version). Scroll down and tap Settings. Then tap General, find Page Name, and tap Edit. Type the new name and tap Save.

The mobile process is the same as on a computer, just with different button locations. If you're having trouble finding Settings, make sure you're on your page itself, not on your personal profile. Your page has its own Settings menu separate from your profile settings.

What to do if you cannot find the page name setting

If you don't see the Page Name field in Settings > General, you may not have admin access to the page. Only page admins can change the page name. If you're a regular member or editor, you won't see this option. Ask the page owner or another admin to change the name, or request admin access if you need to make changes regularly.

Another reason the setting might be missing: you may be looking at your personal profile instead of your page. Personal profiles and pages have different settings. Make sure you're on your page by checking the header—it should say "Page" or show your page name, not your personal name. If you're still stuck, try logging out and back in, or try the change on a computer if you were using a phone.

Frequently Asked Questions

Can I change my page name back to what it was before?

Yes, but you have to wait 60 days after your last change. If you changed your page name and regret it, you can change it back—but only after the 60-day cooldown ends. Plan ahead if you think you might want to revert.

Will changing my page name affect my followers or posts?

No. Your followers stay on your page, all your posts remain, and nothing is deleted or hidden. Only the name at the top of the page changes. People who follow you will see the new name the next time they visit your page.

What if Facebook says my page name violates their rules?

Facebook will send you a message explaining why. You'll have a set amount of time to change the name to something that follows their rules. Once you change it, you're locked into the new name for 60 days, so make sure the replacement name is one you want to keep.

Can I use special characters or emojis in my page name?

Special characters like hyphens and apostrophes work fine. Emojis usually do not—Facebook strips them out or converts them to text. Stick with letters, numbers, spaces, and basic punctuation for the best results.

Does changing my page name change my username or custom URL?

No. Your custom URL (the web address) stays the same. If you want to change your URL, that's a separate setting in the General section of Settings, and it has its own rules and cooldown period.