Apple TV+ costs $9.99 per month as a standalone subscription
Apple TV+ is a streaming video service that costs $9.99 per month if you subscribe to it by itself. You can watch on any device that runs Apple's software or most major streaming devices, and the subscription includes access to all shows and films in the library — there are no extra charges to watch individual titles once you're subscribed.
The price has stayed at $9.99 monthly since the service launched in 2019. Apple does not offer a free trial anymore, though some device purchases (like a new iPhone or Mac) occasionally come with a three-month promotional period.
Key Takeaways
- Apple TV+ costs $9.99 per month as a standalone subscription with no hidden fees or per-title charges.
- If you subscribe to Apple One, a bundle that includes iCloud storage and Apple Music, Apple TV+ is included at a lower total cost than buying each service separately.
- You can share your subscription with up to five other people in your household, though each person needs their own Apple ID.
- The service works on iPhones, iPads, Macs, Apple TVs, and most third-party devices like Roku, Fire TV, and Samsung smart TVs.
How Apple One bundles change the total cost
If you already pay for other Apple services, bundling them together through Apple One costs less than paying for each one separately. Apple One comes in three tiers, and Apple TV+ is included in all of them.
The Individual plan costs $16.95 per month and includes Apple TV+, Apple Music, and 50 GB of iCloud storage. The Family plan costs $25.95 per month and adds up to five additional family members plus 200 GB of iCloud storage. The Premier plan costs $34.95 per month and includes everything in Family plus Apple News+ and Apple Arcade, with 2 TB of iCloud storage.
If you use multiple Apple services, the bundle saves money. For example, Apple Music alone costs $10.99 per month, so adding Apple TV+ to it through the Individual plan ($16.95) costs less than paying for both separately ($20.98).
Sharing your subscription with household members
One Apple TV+ subscription can be shared with up to five other people through Family Sharing, Apple's built-in sharing feature. Each person needs their own Apple ID, but they all watch under the same subscription.
Family Sharing also lets you share other purchases — apps, books, subscriptions — across the group. You set it up in Settings on any Apple device, and it takes a few minutes. The person who pays for the subscription is the family organizer, and they can remove members or change payment methods anytime.
Watching on different devices
Apple TV+ works on a wide range of devices, so you're not locked into Apple hardware. You can watch on iPhones, iPads, and Macs, but also on Roku devices, Amazon Fire TV, Samsung smart TVs, LG smart TVs, and some other brands. You can also watch on a web browser at tv.apple.com by signing in with your Apple ID.
The app is free to read on any supported device. Once you sign in with the Apple ID that has the subscription, you can start watching when ready. You can stream on up to four devices at the same time with one subscription.
What happens if you cancel
You can cancel Apple TV+ anytime through Settings on an Apple device, through your Apple ID account page online, or by contacting Apple Support. Cancellation takes effect at the end of your current billing cycle, so you keep access until then.
If you subscribed through Apple One, canceling Apple TV+ removes it from the bundle but keeps your other services active. If you cancel and resubscribe later, you start a new billing cycle — there's no penalty for pausing and returning.
Comparing Apple TV+ to other streaming services
At $9.99 per month, Apple TV+ is priced in the middle range of major streaming services. Netflix's ad-free plans cost more, while some competitors offer lower-cost ad-supported tiers. The main difference is the content library — Apple TV+ focuses on original shows and films rather than licensed content from other studios.
If you're deciding between services, consider what you actually watch. Apple TV+ has a smaller library than Netflix or Disney+, but if you watch Apple's original series (like Ted Lasso or Severance), the cost per show you watch may be lower than a service with more total titles you don't watch.
Frequently Asked Questions
Does Apple TV+ have ads?
No. Apple TV+ does not have an ad-supported tier. You pay $9.99 per month and watch without interruption. This is different from some competitors that offer cheaper plans with ads.
Can I use Apple TV+ outside the United States?
Yes, Apple TV+ is available in most countries, though the price varies by region. In Canada it costs CAD $5.99 per month, and in the UK it costs £6.99 per month. Check Apple's website for your country's pricing.
What if I have an old Apple device — will Apple TV+ work on it?
Apple TV+ requires a reasonably recent device. On iPhones and iPads, you need iOS 12.3 or later. On Macs, you need macOS 10.15 or later. On Apple TV hardware, you need tvOS 12.3 or later. If your device is too old, you can still watch through a web browser on a computer or by casting from another device.
Do I get a refund if I cancel mid-month?
No. Apple TV+ charges monthly and does not refund partial months. If you cancel, you keep access until the end of your current billing cycle, then it stops.
Can I change my payment method?
Yes. Go to Settings on an Apple device, tap your name, select "Payment & Shipping," and update your card or payment method. Changes take effect on your next billing date.