Rename Your Firestick in Settings

You can rename your Firestick directly from the device itself using the Settings menu. The name you choose appears in your Amazon account, on your home network, and in the Alexa app — so pick something that helps you identify which device is which if you own more than one.

Start by pressing the Home button on your Firestick remote. Navigate to Settings (the gear icon), then select System, then About. Scroll down until you see Device Name. Select it, and a text entry screen will appear. Delete the current name and type the new one using the on-screen keyboard. Press Done when finished. Your Firestick will explore the change when ready.

Key Takeaways

  • The quickest way to rename your Firestick is through Settings > System > About > Device Name on the device itself.
  • You can also rename it through the Alexa app on your phone by finding the device and selecting its settings.
  • The name you choose will appear on your home network and in any app that connects to your Firestick.
  • Renaming does not affect your account, subscriptions, or saved preferences — only the device identifier changes.

Rename Your Firestick Using the Alexa App

If you prefer to rename your device from your phone or tablet, the Alexa app offers a simpler text entry method than the on-screen keyboard. Open the Alexa app, tap the Devices icon at the bottom right, then select Fire TV Devices. Find your Firestick in the list and tap it.

Tap the Settings icon (gear) in the top right corner of the device card. Select Device Name. The current name will appear in a text field. Clear it and type your new name, then tap Save. The change takes effect within a few seconds, and you will see the new name reflected in the app and on your device.

Why You Might Want to Rename Your Device

If you have multiple Firesticks in your home — one in the bedroom, one in the living room, one in the kitchen — the default names (like "Living Room Fire TV Stick") can become confusing or inaccurate if you move a device. Renaming them to match their actual location makes it easier to control the right device when you use voice commands or the Alexa app.

The name also appears on your home network when you connect to it via WiFi, so a clear name helps you identify your Firestick if you ever need to troubleshoot network issues or check which devices are connected to your router.

What Happens to Your Data When You Rename

Renaming your Firestick does not erase any of your settings, apps, watch history, or account information. Your Amazon account remains linked, your subscriptions stay active, and your preferences are preserved. The only thing that changes is the label that identifies the device.

If you have set up routines or automations in the Alexa app that reference your Firestick by its old name, those routines will continue to work — the app automatically updates the device reference behind the scenes. You do not need to reconfigure anything.

Renaming a Firestick You Share With Others

If multiple people in your household use the same Firestick, anyone with access to the Settings menu can rename it. There is no password protection on the Device Name setting, so consider choosing a name that everyone will understand and agree on.

If you have set up separate user profiles on your Firestick, each profile can see the device name, but only someone with access to Settings can change it. The name change applies to the entire device, not to individual profiles.

Troubleshooting a Name Change That Did Not Stick

If you renamed your Firestick but the old name still appears in the Alexa app or on your network, try restarting the device. Unplug the Firestick from power for 30 seconds, then plug it back in and wait for it to fully boot up. This forces the device to resync with your Amazon account and your home network.

If the name still has not updated after a restart, open the Alexa app and force it to close completely (not just minimize). Then reopen it and navigate back to your Firestick's settings. Sometimes the app caches the old name and needs to refresh. If the problem persists, try renaming the device again through the Firestick's own Settings menu rather than the app.

Frequently Asked Questions

Can I use special characters or spaces in my Firestick name?

Yes, you can use spaces, hyphens, and most standard characters. Avoid very long names (keep it under 30 characters) because they may not display fully on your home network or in some apps. Stick to letters, numbers, spaces, and hyphens for the clearest results.

Will renaming my Firestick affect my voice commands?

No. Voice commands work based on your device's internal ID, not its name. However, if you use voice commands that reference the device by location (like "Alexa, turn on the bedroom TV"), make sure your new name matches that location so you do not get confused.

What if I forgot what I named my Firestick?

Check the Alexa app — it displays the name of each device in your account. You can also go to Settings > System > About > Device Name on the Firestick itself to see the current name displayed on screen.

Can I rename my Firestick if I do not have the remote?

Yes. Use the Alexa app on your phone to rename it. You do not need the physical remote as long as your Firestick is powered on and connected to WiFi. The app gives you full access to the device settings.