Rename Your Firestick in Settings
You can rename your Firestick directly from the device itself using the Settings menu. This is the most straightforward method and takes about two minutes. The new name will appear whenever you cast content to the device or see it listed in your Amazon account.
Start by pressing the Home button on your Firestick remote to reach the main menu. Scroll to the right and select Settings. From there, go to Device & Accessories, then select your Firestick model (usually listed as "Fire TV Stick" or similar). Choose About, then Device Name. You'll see a text field with your current device name — typically something like "Living Room" or a default name Amazon assigned.
Clear the existing text using the remote's delete button, then use the on-screen keyboard to type your new name. Amazon allows up to 25 characters, and you can use letters, numbers, spaces, and hyphens. Once you've entered the name you want, select Save or press the Select button on your remote. The change takes effect when ready.
Key Takeaways
- Open Settings from the Home menu, then navigate to Device & Accessories, About, and Device Name to reach the renaming screen.
- You can use up to 25 characters, including letters, numbers, spaces, and hyphens in your new device name.
- The renamed device will show the new name in your Amazon account and on any other devices that cast to it.
- Changes take effect when ready without restarting your Firestick.
- If you have multiple Firesticks, rename each one separately using the same process on each device.
Why You Might Want to Rename Your Firestick
Renaming your Firestick makes it easier to identify which device is which, especially if you own more than one. A generic name like "Fire TV Stick" doesn't tell you whether you're looking at the bedroom device, the kitchen device, or the living room one. When you cast from your phone or tablet, you'll see your custom names in the list of available devices, which saves time when you're trying to send content to a specific room.
Clear names also help if you're troubleshooting connection problems or managing your devices through the Amazon Alexa app. Instead of guessing which device needs attention, you can quickly identify it by location or purpose. Some people name their devices by room ("Master Bedroom", "Kitchen"), while others use descriptive names like "4K Living Room" or "Guest Bedroom Stick" — whatever makes sense for your household.
Rename Your Firestick Through the Alexa App
You can also rename your Firestick using the Amazon Alexa app on your phone or tablet. This method is useful if you're away from home or prefer managing devices from your phone. Open the Alexa app and tap the Devices icon at the bottom right of the screen. Select Fire TV & Echo Show, then tap on the Firestick you want to rename.
Tap the settings icon (usually a gear symbol) in the top right corner of the device card. Look for Device Name or Edit Name and tap it. Enter your new name in the text field, then save the change. The app will confirm the update, and your Firestick will display the new name within a few seconds.
What Happens When You Rename Your Device
When you change your Firestick's name, that new name appears everywhere the device is listed in your Amazon ecosystem. If you use Alexa voice commands, you can now say "Alexa, show me the weather on [New Name]" and the command will work with your updated device name. The renamed device will also appear under its new name in your Alexa app device list and in any casting menus on your phone, tablet, or computer.
The rename does not affect your account settings, subscriptions, or any content you've saved to the device. Your watch history, preferences, and installed apps remain exactly as they were. If you've set up routines or automations that reference the old device name, those will continue to work, though you may want to update them to use the new name for consistency.
Troubleshooting Common Renaming Issues
If your new name doesn't appear after you've saved it, wait 30 seconds and check again — sometimes the change takes a moment to sync across your devices. If the name still hasn't updated, restart your Firestick by unplugging it for 10 seconds, then plugging it back in. Once it boots up, check Settings again to confirm the name was saved.
If you're renaming through the Alexa app and the change won't save, make sure your phone and Firestick are on the same Wi-Fi network. Sign out of the Alexa app completely, then sign back in and try again. If the problem persists, uninstall and reinstall the Alexa app on your phone. In rare cases, you may need to factory reset your Firestick and set it up again, but this should only be necessary if the device is malfunctioning in other ways too.
Naming Multiple Firesticks in Your Home
If you have several Firesticks, naming each one by location makes casting and voice commands much simpler. A common approach is to use room names: "Living Room", "Bedroom", "Kitchen", "Guest Room". This way, when you're casting from your phone, you when ready know which device you're sending content to. You can also add descriptors if needed — for example, "Living Room 4K" and "Living Room HD" if you have two devices in the same room with different capabilities.
Another naming strategy is to use the device type and location together, like "Firestick Bedroom" or "Fire TV Cube Kitchen". This helps if you own different Amazon streaming devices and want to distinguish between them at a glance. Whatever naming system you choose, keep it consistent so you can quickly find the device you need without having to think about it.
Frequently Asked Questions
Can I use special characters or emojis in my Firestick name?
No, Firestick names only accept letters, numbers, spaces, and hyphens. Symbols, punctuation marks, and emojis will not work. Stick to straightforward, readable names that use standard keyboard characters.
Will renaming my Firestick affect my subscriptions or watch history?
No, renaming your device does not change any of your account settings, subscriptions, or viewing history. Your Amazon Prime Video, Netflix, and other app accounts remain linked to your profile exactly as they were before the rename.
How many characters can I use in a Firestick name?
You can use up to 25 characters in your device name. This is enough for most descriptive names like "Master Bedroom Firestick" or "Kitchen Fire TV Stick".
Do I need to rename my Firestick when I first set it up?
No, renaming is optional. You can set up your Firestick with the default name and rename it later whenever you want. Many people rename their devices after a few days of use once they've decided how they want to organize their setup.
If I rename my Firestick, will my Alexa voice commands still work?
Yes, voice commands will work with the new name. You can say "Alexa, show me the weather on [New Name]" and Alexa will understand which device you're referring to. Any routines you've set up will continue to work, though you may want to update them to use the new device name.