Replace the filter by turning the old one counterclockwise, pulling it out, rinsing the new filter, and twisting it in clockwise until snug
The whole job takes about two minutes. You do not need tools, and the filter sits inside the pitcher where the water collects — not underneath or behind it. Brita sells replacement filters in packs of two, four, or six at most grocery stores, drugstores, and online retailers. The filter cost ranges from roughly $5 to $8 per filter depending on the pack size and where you buy.
Before you start, fill your pitcher with water and run it through once to wet the new filter. This step removes air pockets and carbon dust that can make the first few pitchers taste off. The filter itself comes dry from the box.
Key Takeaways
- Turn the old filter counterclockwise inside the pitcher, then pull it straight up and out of the plastic housing.
- Rinse the new filter under cold running water for about 15 seconds before inserting it.
- Push the new filter into the housing and twist it clockwise until it stops — do not force it or overtighten.
- Run one full pitcher of water through the new filter and discard it before drinking from the pitcher.
- Most Brita filters last two to three months depending on your water hardness and how much you use the pitcher.
Step 1: Remove the old filter
Lift the pitcher lid or remove the top basket — the part that holds the filter — depending on your Brita model. Some pitchers have a lid that flips open; others have a removable basket that slides out. The filter sits in a plastic housing inside the pitcher.
Grip the old filter by its plastic cap and turn it counterclockwise. It will rotate about a quarter turn before it stops. Pull the filter straight up and out of the housing. Do not wiggle it side to side; straight up works best. Throw the old filter in the trash — Brita filters are not recyclable in most curbside programs, though some Brita locations and mail-back programs accept them.
Step 2: Rinse and insert the new filter
Take the new filter out of its box and hold it under cold running water. Rinse the top and sides for about 15 seconds. This removes loose carbon dust and helps the filter work better from the first pour. You do not need to soak it or let it sit.
Insert the new filter into the plastic housing inside the pitcher. Push it down until it sits flat in the housing. The filter should go in straight — if it feels crooked, pull it out and try again. Once it is seated, turn the filter cap clockwise until it stops. You will feel it tighten, but do not force it. A snug fit is all you need; over-tightening can crack the plastic.
Step 3: Run water through before drinking
Fill the pitcher with tap water and pour it through the filter into a glass or sink. Do this once, then empty the pitcher. This first pour flushes out any remaining carbon particles and air that got trapped during installation. Discard this water — do not drink it.
After that first flush, the pitcher is ready to use. Fill it again and drink normally. The filter will work right away, though the taste improves slightly over the first few uses as the carbon fully activates.
When to replace your filter
Most Brita filters last two to three months of regular use. If you use the pitcher every day, you may need a new filter sooner. If you use it a few times a week, it may last longer. Hard water — water with high mineral content — clogs filters faster than soft water, so you may replace yours more often if you live in a hard-water area.
Signs that a filter needs replacing include slower water flow (the water takes noticeably longer to drip through), a change in taste, or visible discoloration inside the filter housing. Some Brita pitchers have a filter indicator light that turns red or yellow when the filter is due for replacement. Check your pitcher's manual to see if yours has one.
Where to buy replacement filters
Brita filters are sold at Target, Walmart, CVS, Walgreens, Amazon, and most grocery stores. A two-pack costs roughly $10 to $12; a four-pack runs $18 to $22; a six-pack is usually $25 to $30. Buying in larger packs lowers the per-filter cost. Generic or store-brand pitcher filters from other makers may fit Brita pitchers, but Brita filters are designed specifically for Brita pitchers and tend to perform better.
If you cannot find filters locally, Amazon and Brita's own website ship them quickly. Some subscription services let you set up automatic filter delivery every two or three months, which saves money and means you never run out.
Troubleshooting slow water flow
If water drips through very slowly even with a new filter, the filter may not be seated correctly. Remove it, rinse it again, and reinstall it, making sure it sits flat in the housing. If it still drips slowly, the old filter may have left mineral buildup in the housing. Rinse the inside of the pitcher and the plastic housing with tap water, then try the new filter again.
Slow flow can also mean your tap water is very hard. If you live in an area with hard water, you may need to replace filters more often. Running the pitcher through the dishwasher (top rack only) can also help remove mineral deposits from the housing, though hand-washing is safer for the plastic.
Frequently Asked Questions
Can I use a Brita filter in a different brand pitcher?
No. Brita filters are designed to fit Brita pitchers only. The plastic housing and threading are specific to Brita models. Using a Brita filter in another brand's pitcher will not work, and using another brand's filter in a Brita pitcher may not seal properly.
What happens if I drink water that has not been flushed through a new filter?
The water is safe to drink. Flushing the first pitcher removes loose carbon dust and air bubbles that can affect taste and appearance, but the filter itself is not toxic. If you forget to flush, your water is fine — it just might taste slightly off or look slightly cloudy for one or two pours.
Do I need to refrigerate the pitcher?
No. Brita pitchers work at room temperature. You can refrigerate the pitcher if you prefer cold water, but it is not required for the filter to work or for the water to stay fresh. Filtered water in a Brita pitcher stays fresh for about two weeks at room temperature.
Can I clean the filter instead of replacing it?
No. Brita filters cannot be cleaned and reused. Once the carbon is saturated with minerals and contaminants, rinsing does not restore it. Trying to clean a filter will damage it and make it less effective. Replacement is the only option.
How do I know which Brita model I have?
Check the bottom or back of your pitcher for a model number, or look at the box it came in. You can also search "Brita pitcher models" online with a photo of your pitcher. Most Brita pitchers use the same standard filter, but some older or specialty models use different ones. Knowing your model ensures you buy the right filter.